If you’re new to travel writing (or any freelance writing) you probably keep coming across the term “pitch” when researching how to break into travel writing.
So what exactly is a Pitch?
A pitch is an email (or mailed letter, though rarely done these days) sent to an editor that tries to get him or her to buy a story idea you want to write about to publish in the publication they work for.
A well-written pitch should be done after you have extensively researched the publication, formatted an angle that is perfectly tailored to that publication and explains clearly and concisely (in as few words as possible – you’ll soon understand why professional writers often say it’s harder to write a shorter article than a longer article) and why the editor should care you’re pitching him or her.
That sounds like a lot of work.
Yup. It is.
So I might spend all this time writing a pitch…and never hear back from the editor?
So why should I do it?
Well, for one, unless you’re remarkably well-connected in the travel industry you’re going to have a hard time getting anyone to publish your writing without going through the pitching process. Editors are usually swamped in work and have little patience for someone who tries to skip the often very clearly laid out pitching guidelines on the website. They’re there for a reason.
Secondly, the pitching will help you polish your travel writing skills. If you can’t explain to an editor in a paragraph why they should publish your article idea then you’re going to have a hard time hooking readers to keep reading that article.
Thirdly, as you write more and more pitches, you’ll be able to draw on previous ones so it doesn’t take quite as long to write a well-crafted pitch as it does when you first started. Also, if one publication doesn’t accept your pitch, you can still use that pitch for similar publications (though you may need to tweak it a bit).
Still, this pitching business has me feeling overwhelmed!
If you still feel overwhelmed, don’t worry! There are resources to help you break into travel writing, including my free mini email course, So You Want to Be a Travel Writer. In this 3-day course, I spend the first day discussing the three questions you need to ask yourself before you pitch, that will help you hone in on exactly how to write your pitch.
Here are all the topics that will be covered in this free eCourse:
3 Things You Need to Ask Yourself Before You Pitch
30 Publications to Pitch to Break Into Travel Writing (and the one thing to do to help increase your chances of your pitch being accepted).
The Business Side of Travel Writing
So You Want to Be a Travel Writer Course Testimonial:
“I’ve always toyed with the idea of being a travel writer, but I never knew where to find travel writing work outside of my blog. I came across Gina’s travel writing course, and it was perfect for a newbie like me! She gives simple, actionable tips for things like pitching to publications to the business side of writing, and she even includes a list of publications that you can pitch to! Gina gives you a foundation for travel writing outside of the actual writing portion, and her tips are essential to anyone who wants to break into that field.” -Julia Dent, Philly with a Fjallraven
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